Business and Finance

2012 fast approaching, along with it comes a new mobile marketing opportunities that your company must follow if you think it best to get the word about your brand and distribute products and services via mobile the phone. As mobile technology improves and the masses to catch up with the progress that companies need to follow and the base of their clients’ interests and to control the behavior regarding the use of mobile phones and trends. 2011 was marked by a surge of SMS, smart shopping and mobile advertising.

So what is in store for mobile marketing in 2012?

This is our top trends to watch: Mobile number 1of trend, of course, more and more users will be dedicated to mobile phones. Not only is the number of users will increase dramatically, a new type of smart phones with more user-friendly features will appear. Internet marketers should therefore do everything possible to these customers, particularly youth, to keep on their radar. The same goes for tablets. Mobile Messaging № 2Text trend is expected to grow 8 trillion SMS in 2012. This increase of around one billion euros from 6.9 billion SMS in 2011. This means that as long as mobile phones, SMS will always be in demand, but also MMS and instant messaging via mobile phones. This means that more favorable conditions for marketers to experiment with catchy text messages and attractive graphics.

Mobile tendency № 3Social networks get more exposure to mobile phones. Social networking goes beyond the conventional computer because our mobile devices are always with us, it is expected that more than half of social networks will be implemented on mobile phones – anytime, anywhere we want. This means more opportunities for marketers to reach audiences on social networking sites when they use them. № 4More tendency Mobile social gaming on mobile devices will be developed. They can be played anywhere, as long as your cell phone with you. This means that companies are smart enough to market mobile games of significance in the mobile community Mobile tendency № 5Location based marketing will evolve -. That is, distribution of content based on where the recipient is certain. Think about a restaurant, and receive SMS offer you some free time you order something from them. Sounds great, right? This new technology can be achieved by the Wi-Fi, RFID and mobile phone tracking. Mobile Trend number 6 will be a large increase in small and medium sized companies in mobile advertising. $ 1.6 billion figure was the last in 2010 more than doubled to $ 3.3 billion in 2011, and 2012 is expected to double that figure again enormously. Mobile tend to be more № 7Videos trend in mobile marketing has become. With so many smartphones are already capable of capturing video, it’s time for companies to look at the boundaries of video marketing beyond YouTube or something similar. Videos can now be viewed anywhere at any suitable, and industry to choose the balance in subsequent years. Mobile tendency № 8More currencies are exchanged through mobile phones. 2011 $ 86.1 billion seen moving around the world about 141 million grants. Thus it is expected that companies that offer mobile payments will increase its capabilities. Mobile banking will increase in developing countries, where banks are lacking.So, the prosperity of 2011 mobile marketing will be carried forward to 2012, with possible border opening.

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